Check out which museums and sites have used Visitors Count! to better understand what people expect, need, and want when visiting―and what will bring them back!

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Visitors Count! is a visitor research program that provides the answers you need to be a high performing and thriving museum, historic house or site.

With Visitors Count! you receive a proven survey instrument, custom questions, professional analysis, confidentiality, and benchmarks that compare your ratings with museums that are similar in type, location, governance, budget size, and more.

Choose from three surveys:

  • Gate
  • Teacher
  • Spotlight

Organizations that have used the Gate Survey:

MIDWEST REGION (IL, IN, IA, MI, MN, MO, OH, WI)

Applewood/Mott Foundation (MI)**

Cantigny First Division Museum (IL)**

Charles Wright Mus. of African American Hist. (MI)

Cincinnati Museum Center (OH)

Conner Prairie (IN)**

Frank Lloyd Wright Preservation Trust (IL)

Great Lakes Naval Museum (IL)

Holland Historical Trust (MI)

Illinois State Museum (IL)

Indiana Historical Society (IN)**

Ironworld Discovery Center (MN)

John Deere Historic Site (IL)

Kalamazoo Valley Museum (MI)

Living History Farms (IA)

Massillon Museum (OH)

McLean County Museum of History (IN)

Michigan History Center (MI)

Missouri State Museum (MO)

National Czech & Slovak Museum & Library (IA)

Piquette Avenue Ford Plant (MI)

Naper Settlement (IL)

National Churchill Museum (MO)**

National Underground Railroad Freedom Ctr. (OH)

Oshkosh Public Museum (WI)

Robert R. McCormick Museum (IL)

Wisconsin Forestry Museum/Camp 5 (WI)

Wisconsin Historical Museum (WI)

Wisconsin Veterans Museum (WI)

**repeat client

NEW ENGLAND REGION (CT, MA, ME, NH, RI, VT)

Abbe Museum (ME)

Berkshire Museum (MA)

Billings Farm and Museum (VT)**

Canterbury Shaker Village (NH)

Fairfield Museum and History Center (CT)

Hancock Shaker Village (MA)**

Harriet Beecher Stowe Center (CT)

Heritage Museums & Gardens (MA)**

Historic Deerfield (MA)

Litchfield Historical Society (CT)

Martha’s Vineyard Museum (MA)

Mount Auburn Cemetery (MA)

Old South Meeting House (MA)

Plimoth Plantation (MA)**

Strawbery Banke (NH)**

Woodlawn Museum, Gardens & Park (ME)

**repeat client

MOUNTAIN PLAINS REGION (CO, KS, MT, NE, NM, ND, OK, SD, TX, WY)

Albuquerque Museum of Art & History (NM)

Boulder History Museum (CO)

Caddo Mounds (TX)

Casa Navarro (TX)

Colorado Historical Society (CO)

Colorado Springs Pioneers Museum (CO)

Confederate Reunion Grounds (TX)

Eisenhower Birthplace (TX)

Fort Griffin (TX)

Fort Lancaster (TX)

Fort McKavett (TX)

Fulton Mansion (TX)

George Ranch Historical Park (TX)

Historical Museum at Fort Missoula (MT)

Institute of Texas Cultures (TX)

Landmark Inn (TX)

Magoffin Home (TX)

Mahaffie Stagecoach Stop & Farm (KS)**

Mayborn Museum Complex (TX)

Mount Moriah Cemetery (SD)

National Museum of the Pacific War (TX)**

Nebraska State Historical Society (NE)

Sam Bell Maxey House (TX)

Sam Rayburn House (TX)

San Felipe (TX)

The Sixth Floor Museum at Dealey Plaza (TX)

Starr Family Home (TX)

State Historical Society of North Dakota (ND)

Varner-Hogg Plantation (TX)

**repeat client

MID-ATLANTIC REGION (DE, MD, NJ, NY, PA, DC)

Bartram’s Garden (PA)

Cape May Co. Hist. & Genealogical Soc. (NJ)

Cedar Grove (PA)

Chesapeake Bay Maritime Museum (MD)

Civil War & Underground RR Museum of Philly (PA)

Cliveden (PA)

Erie Maritime Museum (PA)

Fallingwater (PA)

Farmers’ Museum (NY)

Fonthill (PA)

Fort Ticonderoga (NY)**

The Frick Art & Historical Center (PA)

Gettysburg Seminary Ridge Museum (PA)

Graeme Park (PA)

Heinz History Center/Western PA Hist. Soc. (PA)

Hershey Museum (PA)

Hope Lodge (PA)

National Archives Museum (DC)**

National September 11 Memorial & Museum (NY)

New Castle Court House (DE)

New York State Military Museum (NY)

New York State Museum (NY)

The Old State House (DE)

Old Westbury Gardens (NY)

Pearl S. Buck House (PA)**

Powel House (PA)

Seward House Museum (NY)

State Museum of Pennsylvania (PA)**

Stenton (PA)

Wyck Home (PA)

Zwaanendael Museum (DE)

**repeat client

WESTERN REGION (AK, AZ, CA, HI, ID, NV, OR, UT, WA)

Alaska Aviation Heritage Museum (AK)

Alaska State Museum (AK)

Alutiiq Museum (AK)

Anchorage Museum (AK)**

Baranov Museum (AK)

California State Railroad Museum Foundation (CA)

Center for Wooden Boats (WA)

Cordova Museum (AK)

Workman and Temple Family Homestead Museum (CA)**

Idaho Historical Society (ID)

Japanese American National Museum (CA)

Juneau-Douglas City Museum (AK)

Kenai Visitors and Cultural Center (AK)

Museum of History and Industry (WA)

Museum of the African Diaspora (CA)

Naval Undersea Museum (WA)

Oregon Historical Society (OR)

Palmer Museum of History & Art (AK)

Park City Museum (UT)

Pasadena Museum of History (CA)

Pratt Museum (AK)

Sheldon Museum (AK)

Sheldon Jackson Museum (AK)

Springs Preserve (NV)

University of Alaska Museum of the North (AK)

Whatcom Museum (WA)

**repeat client

 SOUTHEAST REGION (AL, AR, FL, GA, KY, LA, MS, NC, SC, TN, VA, WV, PR, VI)

Abraham Lincoln Birthplace (KY)

Ah-Tah-Thi-Ki Museum (FL)

Ashland: the Henry Clay Estate (KY)

Atlanta History Center (GA)**

Belle Meade Plantation (TN)

Birmingham Civil Rights Institute (AL)

Camp Nelson Preservation Foundation (KY)

Cape Fear Museum (NC)

Casemate Museum (VA)

Collier County Museums (FL)

Danville Museum of Fine Arts & History (VA)

Drayton Hall, National Trust (SC)**

Farmington Historic Home (KY)

George Mason’s Gunston Hall (VA)

Greensboro Historical Museum (NC)

Hardin County History Museum (KY)

The Hermitage (TN)

Historic Charleston (SC)

Historic Locust Grove (KY)

Historic New Orleans Collection (LA)

Historic Spanish Point (FL)**

HistoryMiami (FL)

Kentucky Historical Society (KY)

Kentucky Military History Museum (KY)

Levine Museum of the New South (NC)

Lincoln Homestead State Park (KY)

Lincoln Museum (KY)

The Mariners’ Museum (VA)

Mary Todd Lincoln Home (KY)

Monticello (VA)**

Museum of Alabama (AL)

Museum of Florida History (FL)**

National Civil Rights Museum (TN)**

National Museum of the Marine Corps (VA)**

Norfolk Botanical Garden (VA)

Old Fort Harrod State Park (KY)

Perryville Battlefield Historic Site (KY)

Roanoke Island Festival Park (NC)

St. Augustine Lighthouse and Museum (FL)

SC Confed. Relic Rm. & Military Museum (SC)**

Stonewall Jackson House (VA)

Stratford Hall (VA)

Taubman Museum of Art (VA)

University of Memphis Art Museum (TN)

Upcountry History Museum (SC)

Virginia Historical Society (VA)

West Baton Rouge Museum (LA)

Whitehall State Historic Site (KY)

**repeat client

CANADA

Colony of Avalon Foundation (NL)

 

Organizations that have used the Teacher Survey:

Billings Farm & Museum (VT)

Bob Bullock Texas State History Museum (TX)

Cantigny First Division Museum (IL)

Connecticut Historical Society (CT)

Dayton Aviation National Historical Park (OH)

Drayton Hall (SC)

Farmer’s Museum (NY)

Freer Gallery of Art & Arthur M. Sackler Gallery (DC)

George Mason’s Gunston Hall (VA)

Hagley Museum (DE)

History San Jose (CA)

Johnson County Museum (KS)

Joseph Schneider Haus (Ontario)

Kalamazoo Valley Museum (MI)

Kentucky Historical Society (KY)

Living History Farms (IA)

Maine State Museum (ME)

Michigan Historical Center (MI)

Mystic Seaport (CT)

National Museum of the Marine Corps (VA)

Ohio Historical Society (OH)

Plimoth Plantation (MA)

Pueblo Grande Museum (AZ)

State Museum of Pennsylvania (PA)

Waterloo Region Museum (Ontario)

Wisconsin Historical Society (WI)

Wisconsin Veterans Museum (WI)

 

Spotlight Surveys:

Spotlight Surveys are only available to museums and sites that have used the Gate Visitor Survey in the past fifteen months.

 

**repeat participant

Lists are current as of August 2016; note that there may be additional participants but they have opted out of listings which are made public for marketing purposes.