The Minnesota Historical Society has focused their interpretive programming on connectivity. Since connections happen in a number of distinct and powerful ways, the MHS has used a variety of connective avenues to visitor engagement.

The author uses a number of examples that have been successful in the Open House exhibit at the MHS such as empathy, personalization, voice, storytelling, nostalgia, and immersion.

The MHS strongly encourages institutions to plan for connectivity when considering designing or redesigning programming in such a way that your audience truly invests and engages in the content of an exhibit.