BROWSE RESOURCES ABOUT ‘Visitors' Voices’

  • In this public program facilitated by David Thelen, Ellen Rosenthal and Barbara Franco, leaders in the museum world, speak candidly with public history graduate students at Middle Tennessee State University and local museum professionals about coming to understand the limitations of museum authority, learning to listen to and observe visitors, thinking creatively about how to […]

  • How does an organization decide which social media platforms to use? This column offers several tips, starting with the need to set goals. What would you like to accomplish through social media? Develop a vision for a social media culture at your organization, be willing to experiment, and match institutional values to social media platforms. […]

  • Visitors’ Voices focuses on audience research and evaluation in history museums and related institutions. AASLH members and anyone else who has an interest in these areas is free to join the community.

  • Adapted from the introduction: This collection of essay includes authors from the United Kingdom who are prominent and expert figures in the country’s culture and education. It addresses key questions about the role of museums and other institutions of material culture in young people’s wellbeing and learning. Its aim is to explore what U.K. museums, […]

  • This 2009 Tech Talk by Jim Mattson and Erik Holland provides guidance on using data to drive organizational performance, especially in all-volunteer organizations. Measuring performance helps an organization understand how to apply finite resources for maximum value.      

  • This curriculum is intended for use by service providers (field service programs, state and regional museum associations, etc.), consultants, and others who present training workshops for paid and unpaid staff of museums, historical societies, historic houses and other organizations. The curriculum content is based on standards in the StEPs program and geared for small- to mid-sized […]

  • Have you thought about doing a survey or gathering visitor information, but were overwhelmed by the prospect? Are you looking for a place to start? In this on-demand webinar, learn about a special event survey you can adapt in five minutes or less for your site. Hear from real people who have used this template […]

  • Reach Advisors conducted a survey in 2012 over concerns regarding attendance in museums. This series of blog posts examines attendance trends in museums in 2012 with possible explanations for the patterns and projections for the future. This blog post gives an overview of the study examining attendance trends. It explains how researchers contacted museums to […]

  • As part of preparation for a workshop on visitor research, Stacy Klingler, Assistant Director of the Indiana Historical Society’s Local History Services and Chair of the AASLH Small Museum Committee, collected information from a variety of small history organizations about projects they had recently undertaken. This report provides the summaries of those projects. Each visitor […]

  • LISTEN: Download audio Running a small museum is like trying to juggle a dozen balls and when you’re a new or terribly over-worked leader, how do you know what you are responsible for or where to start? Three contributors to the newly released Small Museum Toolkit share some of their insights into mission-based planning and implementation […]